Hand-dyed reverse dyeing process creates unique color palettes for every shirt
Signature washing and softening process enhances comfort and wearability
No shrinkage or fading after dyeing for lasting quality
Artisan craftsmanship results in wearable, artistic works of art
Summarized by Shop
Our artists artistically reverse-dye each flannel by hand, one at a time, to uncover the shirt's unique color palette. Once the color is revealed, it's then set so there's never shrinkage or fading. Finally each Franklin Flannel goes through our signature washing and softening process. The outcome is incredibly comfortable, wearable works