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Icon by name, icon by nature. Icon Mascara gives instant volume, curl and definition in just a few strokes. The jumbo spiral brush wraps every lash (even the shy ones) in a deep, glossy black coat. The flexible formula builds effortlessly — one layer, three layers, your call — and stays soft, defined and comfortable from morning to night.
4.6
267 ratings
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This mascara is divine! From the way it coats every single lash to the beautifully balanced effect of added length, volume and curl, it really is magic. It gives a noticeable result without ever looking exaggerated or overdone. It doesn’t flake, stays put all day and delivers on every front. I also adore the packaging and the substantial weight of the mascara itself. There’s something incredibly satisfying about using a beautifully weighted product- it adds an extra touch of luxury to an otherwise everyday ritual. The packaging initially caught my eye, but the exceptional quality of the formula is what has made this a keeper for me.
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Rabia · 1 day ago
new favorite mascara. i have very sensitive eyes and this does not irritate my eyes at all. no dark circles at end of day.
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MARIEL · 2 days ago
I already loved the other maacara but this is also very nice! Blackest black, makes the lashes look fuller and easy to remove. Also didnt transfer which is fab!