Sulfate and silicone-free formula: Prevents color fading and hair damage for long-lasting vibrancy
Japanese amino fortified complex: Strengthens hair and reduces breakage for healthier-looking hair
Residue-free lathering: Ensures thorough cleansing without leaving buildup or dullness
Suitable for all hair types: Gentle care for colored, damaged, or sensitive hair
No artificial colors or fragrances: Minimizes risk of scalp irritation and allergic reactions
Summarized by Shop
Why it's WOW
One rich lathering, sulfate-free, residue-free formula for all hair types
Unlike most shampoos, every ingredient rinses off for optimal hair and scalp health
Our color protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down, dull it, cause scalp irr
This is the first time that I've bought the super size of Color Security Shampoo, and I absolutely love it! It works the same great way that Dream Clean Duo (For Fine to Normal Hair), but this will last me several months before reordering. I just wish that this size was on sale every quarter.
C
Carol · August 18, 2026
Gentle Shampoo for colored hair
Love this product can be used daily or every other day. Here is always looking nice.
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DIANE · 11 days ago
Color Wow Shampoo
Love this shampoo. I did try some other brands but threw them away and came right back to Color Wow products. Never leaving again.