DEEP PURPLE WITH PINK UNDERTONES
( VELVET COLLECTION)
UPGRADED FORMULA MADE WITH NATURAL VEGAN BOND MULTIPLIER TECHNOLOGY
CERTIFIED PLASTIC NEUTRAL
Color
Plum Purple (deep magenta with pink undertones)
Type
Semi-permanent hair dye
Volume
236 ml (8 oz) and 118 ml (4 oz)
Application
Requires light blonde or platinum hair
Recommended Tools
Tint brush for even application
Target Gender
Unisex
Summarized by Shop
4.6
188 ratings
5
4
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1
LOVE IT
I loved it as it was easy to use and apply, i did not have any type of reaction to it. i love the outcome as it showed more vibrant than permanent boxed dye which is exactly what i was looking for. ive always heard great things about this brand and im so happy i purchased from here
M
marissa · July 31, 2026
beautiful!
i used it with dark violet and it was gorg. would def use it again
L
Lilah · 2 days ago
New packaging seems like theres less in the bag now.
With the bottle i was able to redo 3 times. Now theres hardly enough left for one re dye