Joe'y isn't coffee. It's your healthier cup of pick-me-up.
We took everything you like about your old cup of joe, tossed out the bad stuff (like too much caffeine, the jitters, & the crashes), and added 12 superfoods that naturally boost your energy, focus, & mental performance. Plus, a laundry list of long-term health benefits.
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475 ratings
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JOEY: the best part of my day
Originally, my mom got me hooked on Joey. Now, it is a part of my daily routine and I look forward to it every morning. It keeps me regular, adds joy to my day and tastes great.
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Kennedy · September 25, 2026
Pleasantly surprised
Was skeptical that a company could make an alternative to coffee that could actually taste good and not like dirt, but I’m a believer now. If you are trying to cut back on your caffeine intake and gain healthy benefits to your morning routine, Joe’y is the way to go :)
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Cissy · September 23, 2026
Nice
This stuff tastes awesome. Enjoyed it last fall and winter and am trying the subscription out this fall and winter. I'm sure it would make a good cold *coffee* drink but I'm not big on those. It doesn't upset my stomach like regular coffee does and, as an herbalist, I'm a fan of chicory anyway. I wish it was at a little better price point, but everything is expensive these days.