Buildable coverage allows for subtle or bold lip looks to suit any occasion
Smudge-proof formula ensures color stays vibrant throughout the day
Lightweight, non-drying texture glides on easily for comfortable wear
Infused with hyaluronic acid, betaine, and aloe vera to keep lips soft and hydrated
Vegan, cruelty-free, and free from alcohol, sulfates, and fragrance in some variants
Summarized by Shop
Infused with moisturizing hyaluronic acid, betaine and aloe vera to keep your lips supple, this lightweight formula glides on effortlessly, delivering a stunning, smudge-proof finish that lasts all day. Buildable coverage makes it perfect for a bold look or a subtle tint.
As seen on:
@xanderbehr - swatched all five shades from the Ser
Colour is gorgeous, but it's not as transfer/smudge proof as I had hoped. Also tastes terrible if you're unlucky enough to try to drink or eat something before it's fully dry.