Case studies from global brands demonstrate real-world application of improvisational skills
Includes interactive games and exercises to put theory into practice
Focuses on building resilience and innovation in the face of change
Inspires readers to embrace the unexpected as a source of creativity
Written by Robert Poynton, a speaker from the Do Lectures
Summarized by Shop
Everyday we deal with the unplanned and the unexpected - from a broken toaster to losing (or gaining) a major client. Our natural ability to improvise gets us through. But we feel as if we're winging it, rather than acting with courage and conviction.
Robert Poynton teaches an acclaimed method to some of the world's biggest brands and com
