Covers persuasion, manipulation, and neurolinguistic programming for a holistic understanding of influence
Includes concrete strategies and tools used by leaders, salespeople, and manipulators for real-world application
Provides actionable insights to recognize and harness the mechanisms that drive human decisions and behavior
Written in an incisive, practical style to empower readers to use these psychological principles before they use others on them
Summarized by Shop
An all-in-one book
Persuasion, manipulation, hypnotic language, neuro-linguistic programming and the hidden power of the mind – all condensed into one single volume that reveals how influence truly works. Strategies used by leaders, salespeople and expert manipulators, explained with no filters. You won’t find abstract theories here, only