Brown sugar-based formula: Delivers balanced sweetness to complement meats without overpowering natural flavors
Gluten-free and MSG-free: Suitable for those with gluten sensitivities or dietary restrictions
Versatile usage: Ideal for grilling, baking, and even popcorn and bacon
Expert recipe by Kent Rollins: Drawing from cowboy cooking traditions for authentic flavor
Convenient 13 oz size: Provides multiple uses for families and frequent cooks
Summarized by Shop
Kent's custom Rib Rub is a brown sugar based seasoning with a little heat. Rub generously on Beef or Pork. Rib Rub tastes great on popcorn and bacon, too! You'll never buy another rib rub after you try this one.
14.5 oz. plastic bottle Ingredients: brown sugar, salt, spices (including paprika, sugar, onion powder, garlic powder, natura
Net Weight
13 oz
Form
Dry rub (granules and powder)
Ingredients
Brown sugar, salt, spices (paprika, sugar, onion powder, garlic powder, natural smoke flavor, paprika oleoresin added for color, citric acid), less than 1% silicon dioxide
Allergen Information
None
Dietary Preferences
Gluten-free, no added MSG
Summarized by Shop
4.9
106 ratings
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1
Love the Rib Rub. It adds another layer of flavor to whatever meat I use it on. Coming back for seconds at our table is quite normal!
M
Mark · August 17, 2026
I was very impressed with the flavor when I smoked a rack of ribs
G
George · 1 day ago
The rub is great. The bbq sauce is outstanding. The whole family loved it!