Get a flawless finish that lasts with our multi-surface primer - even on tricky surfaces. COAT Primer seals and blocks surfaces, improving adhesion (the paint sticking) for the coloured top coat. It’s essential for unstable or new and shiny surfaces.
Water-based
Wood & Metal
UPVC & Melamine
Brick & Masonry
Covers defects
4.7
132 ratings
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Amazing. I was painting a newly plastered wall, this primer had great coverage, great quality really got my wall ready for its final coat. In fact the colour is so nice it almost looks like the final coat.
A
A · August 10, 2026
Fantastic primer. My walls are about 20 years old and have some age appropriate wear to them. I was shocked at home much of a difference using the primer made to how quickly I was able to do the colour coats.
M
Maria · June 21, 2026
Primer
Does what it says on the tin. Soaks up alot so you might need more than you think.