Buildable, blendable formula: Allows customizable intensity for a natural or defined look
Hydrating squalane and vitamin E: Keeps skin soft and comfortable throughout wear
Lightweight, second-skin texture: Prevents heavy or cakey finish for a natural appearance
Patchy-free, mistake-proof application: Blends seamlessly over foundation or bare skin
Cool neutral tan: Provides subtle warmth without orange or warmth bias
Summarized by Shop
Swipe on sunshine. ☀️ West Beach is a soft neutral tan that gives you that just-got-back-from-the-beach glow — cool-toned, perfectly blendable, and naturally radiant. Buildable + blendable, perfectly pigmented, hydrating formula. Mistake-proof. Natural finish. ✓ 100% Vegan & Cruelty-Free
Product Form
Liquid
Finish
Natural, blendable
Coverage Level
Buildable, medium
Dispenser Type
Bottle
Key Ingredients
Squalane, vitamin E, calendula extract
Certifications
Vegan, cruelty-free
Summarized by Shop
4.8
23 ratings
5
4
3
2
1
I have fair skin with cool undertones, and adding a few dots of this bronzer really adds to my look when I want a healthy glow. It did not turn orange on me, but I used it sparingly.
G
Grace · Today
Beautiful color/blendability
Gorgeous gorgeous contour shade for fair/light skin tones. Tired of everything looking orange or warm brown on the cheek and this does a great job with both color payoff & shade. 10/10. I blend it out with the elf putty blush brush and it is PERFECTION
A
Amber · May 24, 2026
Beautiful Colour
The colour of this liquid bronzer is perfect for my light Skin. The colour is not too warm but still no contour shade. Also it blends like butter and stays on for a long time.
