Kadaku Plum and Japanese sumac provide a unique, cozy brown shade
Soft, flexible texture prevents cracking and flaking
Moisturizing effect keeps lips hydrated throughout wear
Long-lasting formula ensures color stays vibrant all day
Summarized by Shop
Toast is warmer than the name's cool-brown label suggests — think sun-baked cinnamon, not ash. One swipe locks in full matte coverage that stays soft and flexible, never cracking, thanks to Kadaku Plum and Japanese Sumac. Cozy color that goes the distance.
Color
Brown (warm cinnamon tone)
Cosmetic Finish
Matte
Coverage Level
Full
Dispenser Type
Tube
Product Form
Liquid
Lipstick Effect
Moisturizing
Summarized by Shop
4.8
91 ratings
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1
beautiful color and formula
I was looking for a similar colour to the "Beeper" shade; this one is not the same, but it comes somewhat close. But on its own, it's a beautiful lip colour.
M
Manisha · August 31, 2026
fabulous price & great product. color is amazing & stayed all work shift.
Katie · 13 days ago
Great
I’ve been trying to find this color for several years. Glad to see you have brought it back. Thanks